How to Prioritize Your Sales Calls for Maximum Impact

Time is your most valuable resource in sales. Every minute spent on a low-value call is a minute not spent on a deal that could close this quarter. ## The A-B-C Priority System We recommend categorizing your accounts into three tiers: ### Priority A - High Value These are your biggest opportunities. Large deal sizes, strong buying signals, or strategic accounts. They get contacted first, every time. ### Priority B - Standard Your bread and butter. Solid opportunities that need consistent nurturing. Contact these after your A's are done. ### Priority C - Long Term Early stage or smaller opportunities. Important to maintain, but not at the expense of A and B accounts. ## Daily Workflow Each morning, your task list should show Priority A accounts first. Only move to B's once A's are handled. This ensures your best opportunities always get attention. ## Review Regularly Priorities change. That warm lead from last month might have gone cold. That small account might have budget now. Review and adjust weekly.